by Colin Delany / Jun 21 2013
Digital politics used to be perceived as a game for the big campaigns, but not any longer.
By Jeff Kubler
Fundraising: it's a necessary evil in the world of campaigns and organizations. Few enjoy it, yet it has to be done, and with that being the case, you might as well get the most out of it. You've invested a lot of time and energy into developing the messaging and delivery of your fundraising content, and doing everything possible to ensure that it is as powerful and impactful as possible is of paramount importance. One method that is available to complement your existing fundraising efforts is with an automated call from a leader, prominent supporter, or endorser of your organization.
Growth is a critical aspect of any organization. The cliché “if you aren’t growing, you’re falling behind” is as true for non-profits and campaigns as it is for business. Legislative policies and demographics are constantly shifting and the environment in which you operate changes quickly.
Charleston’s charmers will grace the small screen on Bravo TV this year and former state treasurer Thomas Ravenel will be among them, according to news reports. The network announced this week that a new reality show, “Southern Charm” will feature the high life in the Holy City.
The old model of campaigning – raising a ton of money, buying a lot of media attention six weeks before an election, blitzing voters through direct mail or tv – is obsolete.
"Everybody's doing it." How to make your fundraising stand out from the crowd
By Daniel Gerig
The end of the year, Christmas, and the holidays. It’s time for family, friends, and….a deluge of letters from various worthy organizations and non-profits seeking support for their respective cause. You and many other organizations spend time and work hard on the development of the content, possibly working with a consultant, and highlighting/underlining critical messaging on the front of a colored envelope, etc. Such efforts are the norm as opposed to the exception, and everything possible should be done to ensure that the campaign is as effective as possible.